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Hi, We're 22Squared.

We're an independent creative company that uses creativity, strategy, media and data to create things that are good for business, good for people, and good for the world. So the question is, what good can we do together?

Our Integrated Model

  • Creative

    Thinkers, makers, storytellers, artists, designers and writers dedicated to developing ideas that drive change.

  • Business Strategy & Consultation

    Growth consulting, market sizing, acquisition strategy, and partnership identification, brand identity, brand purpose, brand architecture, product/service innovation,  and experience design.

  • Brand Strategy & Communications Planning

    Brand positioning, consumer research and insights, target segmentation, consumer journey mapping, and customer experience strategy.

  • Content Engine

    Our new content production division has the talent to create a high volume of quality content — quickly and affordably.

  • Influencer Marketing

    Full-funnel influencer marketing strategy and execution, including sourcing, relationship management and creative collaboration, verified reporting on performance against KPIs, and contract negotiation.

  • Media Planning

    Media research, audience development, campaign strategy and integrated planning and buying across all channels.

  • Media Activation

    Media negotiation, buying, trafficking and measurement across all channels.

  • Technology

    Digital strategy for enterprise-level programs, websites, and apps; user experience, visual design, and development for site, app, IoT, and emerging technology.

  • Search Performance

    Complete SEM/SEO audits, strategy and activation, including all major search engines, SEO, shopping, etc.

  • Data & Analytics

    Full scale data operations and intelligence including business requirements development, website tagging and implementation, data architecture and taxonomy, database management and measurement.

  • Production

    Integrated production, spanning digital/mobile, video, experiential, social,  photography, print and out-of-home.

  • Studio

    Fully integrated team of designers that move ideas from creative concepts to finely crafted executions in a wide variety of mediums.

Agency Leadership

  • Richard Ward

    Chairman & CEO

  • Erica Hoholick

    Chief Client Officer

  • Cheryl Davis

    Chief Financial Officer

  • Matt O’Rourke

    Chief Creative Officer

  • Brandon Murphy

    Chief Strategy Officer

  • Signe Garnitz

    Chief People Officer

  • Scott Sheinberg

    Tampa General Manager

Discipline Leads

  • Dave Nottoli

    Director of Strategy

  • Krista Lang

    Executive Director of Media

  • Mary Katherine Rordam

    Director of Influencer Marketing

  • Kevin Botfeld

    Executive Creative Director

  • Ray Lansigan

    Head of Digital & Business Strategy

  • Melissa Wisehart

    Director of Biddable Media

  • Chris Kyriakos

    Head of Production

  • Kelly Dennis

    Director of Project Management

  • Janis Middleton

    Director of Diversity

Our Client Partners

  • Publix

  • SunTrust

global network

Global Scale

In addition to these in-house services, we are part of thenetworkone, a global network of 800 independent agencies across 106 countries, which gives our clients access to best-in-class international support as needed.

The Network One