The Brick Mason Series is a serious set of high-gravity beers. So we created some serious packaging  that we thought was befitting of just such brew. Communication Arts agreed, honoring the design in the 2012 Typography Annual.

For Red Brick’s seasonal series, we put a slight twist on our original packaging work. With humorous Southern monikers and imagery adorning the packaging, each of these brews sold out before their season properly started.

A ground-up redesign of Red Brick Ale’s packaging and identification. For the sophisticated Southerner, with copy that’ll keep you entertained through a six-pack.

In an insider’s nod to Red Brick Ale’s Southern roots, we repositioned it as the Beer From Around Here. Git it?