Assistant Media Buyer

Media Buying| Atlanta, Georgia, United States


Department:  Media Buying

Reports to:  Associate Director or Director

 

Position SUMMARY

22squared is the sixth largest full service independent agency in the U.S., with two highly collaborative office environments (Atlanta and Tampa). We believe the most effective way to grow brands is through advocacy. We apply it across all media for clients as diverse as Publix Super Markets, Southeast Toyota, AdventHealth. TIAA, Baskin, and Suntrust.

A 22squared Assistant Media Buyer is responsible for assisting Media Buyers in a wide variety of tasks associated with the daily maintenance of the broadcast schedules in a variety of markets and clients.

 

Duties and Responsibilities

  • Assists buyers with sending station orders, and follow up with correct confirmations and contracts, if necessary.
  • Assists buyers with approval and inputting of makegoods, and the prepost/rerate process each quarter. 
  • Insures makegoods and billing discrepancies are completed in a timely manner, and monthly deadlines are adhered to.
  • Proficient in the utilization of the media buying software, Excel, Power Point and Word, in order to prepare reports, enter makegoods, match discrepancies, compile spreadsheets, assist in presentations and enter media buy information.
  • Responsible for filing and maintaining all active buys for their buyers.
  • Builds a positive rapport and attains a comfort level communicating with their buyer’s, sales representatives, and other departments including Accounting and Media Planning.
  • Follows training program established with buyers to learn the art of estimating, negotiating, buying and maintaining broadcast schedules.
  • Shows a genuine interest in media pop culture and stays current with media trends.
  • At director's option, begins placing radio buys and small TV and cable buys with buyer/supervisor/director supervision and approval.

 

Required Experience, Education,
Demonstrated Skills, and Abilities

  • BA/BS in Advertising, Marketing, or Communications preferred
  • Entry level position
  • Able to manage multiple tasks under deadlines
  • Strong mathematical and computer ability
  • Excellent communication skills - written and oral
  • Good organizational skills
  • Team player

 

Template_footer-02