Search Coordinator

Media Planning| Tampa, Florida, United States


22squared is seeking an energetic and motivated Search Coordinator to join our team. In this role, you will partner internally with our media and analytics teams to bring Paid Search campaigns to life to support key client objectives. This role will support on of our Fortune 100 retail clients. 

RESPONSIBILITIES
  • Provide complete management of Paid Search campaigns against defined success metrics
  • Responsible for planning, developing keyword lists and text creative, implementation, optimization, testing and performance analysis
  • Provide thorough analysis of online marketing channels via third party reporting tools
  • Limited direct client contact, handling general requests and providing channel guidance
  • Experience of set up and management of Search Engine Marketing campaigns is a plus
  • Complete knowledge of the Internet, MS Word, Excel, PowerPoint and Outlook required
  • Excellent organizational, communication, negotiation, and analytical skills, with strong attention to detail required
  • Support Search Manager and Media Supervisor in day to day tasks to continuously optimize the account
QUALIFICATIONS
  • Bachelor’s degree in marketing, advertising, mathematics, statistics, economics or similar analytical field 
  • Exceptional knowledge of Microsoft Excel (i.e. Pivot tables & VLOOKUP)
  • Strong interest in digital media and search marketing
  • Strong interest in working with large amount of data (mining & analysis)
  • Must be self-starter/self-motivated person
  • Strong attention to analytical & numerical detail
  • Excellent math/analytical skill
  • Accurate and timely reporting of billable and non-billable time
  • Google Ads Certification and Yahoo/Bing Certification preferred
  • At least 1 year of Search Engine Marketing experience preferred