Account Executive

Account Management|Tampa, FL, United States


OVERVIEW

The Account Executive (AE) is responsible for leading small to medium size jobs for the assigned client and/or project. The position requires good communication skills and attention to detail, along with the ability to learn from the integrated team what constitutes smart strategy and good work. AEs should have a solid understanding of basic marketing tactics and the way an agency works. They should demonstrate a desire to understand their clients’ business and the agency profitability model.

 

RESPONSIBILITIES

  • Responsible for mastering basic agency processes, developing positive client relationships and developing strong relationships with the integrated team
  • Able to proactively and efficiently manage workload, especially as it relates to critical client deadlines and large volume of projects/jobs.
  • Responsible for client communications on projects the employee manages, including processing work, managing timelines & expectations, alerting clients to revisions or potential challenges. 
  • Responsible for sharing relevant industry and competitive updates
  • Lead internal communication and collaboration across departments
  • Setting expectations for each team member and output of project
  • Establishing clear deliverables and timelines to ensure team alignment
  • Keeping Project Management informed on project process and details
  • Manage up to Supervisors to keep leadership informed on important client and internal team updates
  • Demonstrate the ability to understand the client’s business to evaluate work based on strategy and objectives.
  • Earn and maintain a positive relationship with junior members of the client team to further agency partnership and execute tactical work.
  • Develop ability to think critically in the development of new work in order to prepare for client feedback or technical roadblocks.
  • Master basics of agency and client processes within day-to-day workflow.
  • Act as financial stewards by managing media, production, out of scope project and service fee budgets and billing.
  • Support team in execution and strategy of integrated creative campaigns across all touch points, including Display, OOH, Broadcast, Social, Search, Online Video, Print & POP
  • Serve as role model and teacher to AAEs

 

QUALIFICATIONS

  • Bachelor’s Degree (BA or BS) required
  • Strong verbal and written communication skills
  • Strong attention to detail
  • Ability to effectively collaborate with different people and work styles
  • Experience executing administrative and tactical account work and ability to mentor AAEs in performing those duties
  • 2-3 years experience in advertising, marketing or related field
  • Experience leading tactical projects including promotional or routine monthly campaigns
  • Demonstrated success managing projects, schedules and client deadlines
  • Working knowledge of agency departments’ capabilities and processes (social, media planning and buying, analytics, etc)
  • Basic presentation skills
  • Proficient in Microsoft Office Suite and/or iWork
  • Ability to learn project management and reporting tools