Alok Nath

SVP, Director of the Maker Studio


Alok is a lifelong builder and creator, and for over two decades has directed his passion to the creative advertising industry. Over the years his tools have included everything from ink, paper, vinyl, pixels, code and in a particular case, manure. As Director of the 22squared Maker Studio, Alok curates all content creation, and the production thereof at the agency; across the entire advertising landscape including social, digital, rich media, interactive OOH, experiential, print, and video. The Maker Studio adds a different dimension to 22Squared’s creative space, allowing some of our talent to focus on ideation, while others focus on the making of those ideas. Alok’s content makers are an important, and growing part of the 22squared culture and creative engine. 22squared is rapidly evolving into the agency of tomorrow and Alok is helping pave the path to the future today.